Floriculture Exam 1

Overhead costs include everything not accounted for in:

• Indirect costs

• Taxes

• Rebates

• Direct costs

The pricing method based on 40% of retail selling price is:

• Retail cost of goods

• Wholesale pricing

• Ratio markup

• Nesting price

A florist is making a hand-tied bouquet; what contemporary design style will he/she use to unite the materials together

• Bundling

• Banding

• Wrapping

• Binding

Plants need which part of the visible spectrum for good foliage development

• Blue

• Green

• All of the visible spectrum

• Red

A person is exposed to the highest concentration of a pesticide during

• Mixing

• Clean equipment

• Application

• Reading directions

This fungus attacks a wide variety of ornamental plants probably causing more losses than any other single pathogen

• Alternaria

• Pythium root rot

• Phytophthora

• Botrytis cinerea

________________is the interrelationship of all the parts of an arrangement; flowers, foliage, accessories and container

• Unity

• Scale

• Balance

• Proportion

When utilizing the ratio markup method a 5 to 1 item with the total wholesale value of the material costing $12.00 would retail for ______.

• $30

• $45

• None of these

• $60

Which of the following should not be taken into consideration when determining pricing for an event?

• Distance of the venue

• Complication of the set up

• If arrangements will be moved for the reception

• Set up time at the venue

For optimum vase life, most cut flowers should be stored at temperature close to:

• 45 degrees F

• 40 degrees F

• 50 degrees F

• 30 degrees F