Entrepreneur Summative
Quiz
•
Business
•
12th Grade
•
Hard
Keith Potato
Used 3+ times
FREE Resource
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27 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which one is ideal when creating a brand name?
Long and Detailed
Pronouncible in the only way
Like to become outdated
Hard to adapt to any form of advertisement
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following term below is most closely associated with the statement "it enables consumers to easily distinguish one product/service from another?
Identification
Positioning
Protection
Marketing
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
When you already have loyal costumers or "suki" and a strong brand, it will be easy to _____. Your costumers will already be interested in what you do.
Costumer loyal
Customers referrals
Provide benefits for buyers/sellers
Easy to introduce new products/serves
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
It refers to a legal designation indicating that the owner has exclusive use of a brand name and is prohibited by laws to use by other from using it.
Benchmark
Brand mark
Brand name
Trademark
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Business owners can change how the brand is presented. Which of the folowing steps below is correct about the statements?
Launch your brand
Develop a tagline
Do your research
Realign your brand
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Addressing and providing unique solutions to problems or needs of consumer les the marketplace what type of brand-development process?
Position your product or service
Write brand definition
Decide what you're going
to brand
Develop a tagine
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
People prefer to buy Mario's cheesedesal over Rudy's because of the latter's aroma. Mario is said to have established what?
Unique benefit proposition
Unique features proposition
Unique product proposition
Unique selling proposition
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