entry strategy

entry strategy

University

5 Qs

quiz-placeholder

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entry strategy

entry strategy

Assessment

Quiz

Business

University

Easy

Created by

nasreen mohdmansor

Used 5+ times

FREE Resource

5 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

•When management at firms decides to internationalize, it must choose the most appropriate _____________

exit mode

entry strategy

turnkey

exporting

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The specific mode chosen depends on many factors including as following except_____________

experience in a market

the amount of control desire

the potential size of the market.

the history of the country

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

which are the complex entry mode?

exporting

licensing

joint venture

franchising

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

commonly used by firms at the initial stage of internationalization is refer to which entry strategy?

exporting

licensing

franchising

joint venture

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

which of the following is the disadvantage of licensing?

Product life cycle extension

Minimizes risk and maximizes flexibility compared to other entry strategies

Expose the firms to tariffs and other trade barriers as well transportation costs which increase the price of the products in the foreign market

Risk of losing control of important intellectual property, or dissipating it to

competitors

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