Tipos de escalas en cuestionarios
Authored by Johana Flores
Business
University
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10 questions
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1.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
La escala de Stapel incluye una escala que utiliza 8 categorías de respuesta, de -5 a +5
Verdadero
Falso
2.
FILL IN THE BLANK QUESTION
30 sec • 3 pts
Es una pregunta que utiliza una escala ___________
3.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
Las escalas multicontenido nos permiten realizar mediciones aritméticas y mediciones lógicas de clasificación
Verdadero
Falso
4.
MULTIPLE CHOICE QUESTION
10 sec • 2 pts
La escala ordinal permite identificar encuestados, marcas, atributos, tiendas y otros objetos
Verdadero
Falso
5.
FILL IN THE BLANK QUESTION
10 sec • 2 pts
¿Qué tipo de detergente le parece mejor?
( ) Ariel ( ) Ace
( ) Ace ( ) Patito
( ) Patito ( ) Bolívar
( ) Bolívar ( ) Ariel
Es una pregunta que utiliza una escala de: ___________
6.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
En una escala del 1 al 5, donde 1 es nada satisfecho y 5 es muy satisfecho, ¿qué tan satisfecho se encuentra con el servicio de delivery de la marca X?
Es una pregunta que utiliza una escala de tipo ____________
Likert
Likert perceptual
Likert modificado
Likert de satisfacción
7.
MULTIPLE CHOICE QUESTION
30 sec • 3 pts
Es una pregunta que utiliza una escala de tipo:
Comparación pareada
Diferencial semántico
Stapel
Comparación de atributos
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