Major Ethical Issues in Entrepreneurship

A situation in which competitors compete on unequal terms because favorable or disadvantageous conditions are applied to some competitors but not to others.

• fair market

• fraud

• basic fairness

• Unfair competition

It involves the strategic positioning of product within retail stores.

• advertisement

• marketing

• placement

• promotion

It refers to the way price is set for consumers, considering the cost of inputs, distribution, and overhead.

• placement

• price

• product

• promotion

It centers on protecting employee and customer rights, to make sure all business operations are fair and just.

• accountability

• basic fairness

• gross negligence

• personnel and customer relations

A problem or situation that requires a person or organization to choose between alternatives that must be evaluated as right (ethical) or wrong (unethical)

• business ethics

• ethical dilemma

• ethical issue

• social responsibility

A legal cause of action in which a binding agreement or bargained for exchange is not honored by one or more of the parties to the contract.

• breach of contract

• patent misuse

• unfair communication

• unfair competition

Companies collude to set prices, effectively dismantling the free market.

• exclusive dealing

• dividing territories

• price fixing

• refusal to deal

A company sells a product in a competitive market at a loss.

• dumping

• price fixing

• refusal to deal

• tying

The spreading of false information about the quality or characteristics of a competitor' product.

• advertisement

• dumping

• price fixing

• trade libel

This occurs when the maker of the product uses a name, logo, or other identifying characteristics to deceive consumers into thinking that they are buying the product of a competitor.

• branding

• promotion

• trade secrets

• trademark infringement