Mktg HM 5

Mktg HM 5

9th - 12th Grade

25 Qs

quiz-placeholder

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Mktg HM 5

Mktg HM 5

Assessment

Quiz

Business

9th - 12th Grade

Practice Problem

Hard

Created by

Kanapathy Ravindran

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25 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Where can a hotel or tourism business gather information about customer preferences? (a) Social media (b) The hotel's manager (c) The hotel's cleaning staff (d) The hotel's website

a

b

c

d

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT a source of marketing information for a hotel or tourism business? (a) Guest reviews (b) Local weather forecast (c) Employee lunchroom chatter (d) Competitor websites

a

b

c

d

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary purpose of conducting customer surveys in the hotel and tourism industry? (a) To increase employee salaries (b) To improve customer satisfaction (c) To advertise new services (d) To decorate the hotel lobby

a

b

c

d

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is an external source of marketing information? (a) Hotel occupancy rates (b) Employee training manuals (c) Room service menus (d) Guest feedback forms

a

b

c

d

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What can a hotel learn from analyzing its website traffic data? (a) Guest room prices (b) Popular tourist destinations (c) Employee schedules (d) Hotel interior design

a

b

c

d

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which source provides information about the hotel's competition? (a) Hotel brochures (b) Guest comments (c) Competitor websites (d) Employee uniforms

a

b

c

d

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Where can a hotel find data on local tourist attractions and events? (a) Guest room televisions (b) Employee break rooms (c) Tourism websites and brochures (d) Hotel plumbing systems

a

b

c

d

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