Transactional Data and Customer Intelligence

Transactional Data and Customer Intelligence

12th Grade

25 Qs

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Transactional Data and Customer Intelligence

Transactional Data and Customer Intelligence

Assessment

Quiz

Other

12th Grade

Practice Problem

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Created by

David Turner

Used 3+ times

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25 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is transactional data?

Customer feedback

Demographic information

Purchase history

Social media activity

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How can transactional data improve customer intelligence?

By tracking competitors

By analyzing weather patterns

By understanding customer preferences

By monitoring employee performance

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is an example of transactional data?

Customer's favorite color

Customer's birthdate

Customer's last purchase

Customer's social media likes

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Transactional data is typically collected through:

Surveys and questionnaires

Social media monitoring

Point-of-sale systems

Weather forecasts

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What kind of insights can transactional data provide about customer behavior?

Personal interests

Favorite movies

Buying habits

Political beliefs

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT a benefit of using transactional data for customer intelligence?

Improved customer targeting

Better product recommendations

Reduced marketing costs

Enhanced employee training

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Transactional data can help businesses identify:

Best-selling products

Employee schedules

Marketing budgets

Competitors' pricing strategies

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