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Business Level Strategies

Authored by Laura Magali Moctezuma Mejía

Business

University

Used 4+ times

Business Level Strategies
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10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Strategies are purposeful, precede the taking of actions to which they apply, and demonstrate a shared understanding of the firm’s vision and mission. This statement is true of false?

True

False

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

An effectively formulated strategy marshals, integrates, and allocates the firm’s resources, capabilities, and competencies so that it will be properly aligned with its external environment. This statement is true or false?

True

False

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Building successful strategies help to maximize uncertainty and increase outcomes. This statement is true or false?

True

False

4.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Business-level strategy is an integrated and coordinated set of commitments and actions the firm uses to gain a competitive advantage by exploiting core competencies in specific product markets. This statement is true or false?

True

False

5.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

In terms of customers, when selecting a business-level strategy the firm determines ......

Who will be served?

What needs those target customers have that it will satisfy?

How those needs will be satisfied?

All the answers are correct

6.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Relationships with customers are characterized by three

dimensions. This dimensions are...

Range, Rarity and Affiliation

Reach, Richness, and Affiliation

Scope, Length and Impact

Trust, Tolerance and Mediation

7.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Manufacturing goods is an example of ________ strategy

Differentiation

Cost Leadership

Focused Cost Leadership

Focused Differentiation

Integrated Cost Leadership/ Differentiation

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