Repeat Purchasing in Business Relationship

What are some factors that influence repeat purchasing?

• product availability, advertising, customer reviews, packaging

• product variety, social media presence, customer testimonials, promotions

• customer satisfaction, brand loyalty, product quality, pricing, convenience, and customer service

• product features, competitor analysis, customer feedback, warranties

How does customer loyalty contribute to repeat purchasing?

• By creating trust and satisfaction

• By increasing product prices

• By providing excellent customer service

• By offering discounts and promotions

What are some strategies that can encourage repeat purchasing?

• Sending frequent promotional emails to customers

• Offering free shipping for repeat purchases

• Offering loyalty programs, providing personalized recommendations, offering discounts or promotions for repeat customers, providing excellent customer service, and maintaining a positive brand image.

• Providing a hassle-free return policy

What are some challenges in maintaining repeat customers?

• Lack of advertising, high prices, lack of product variety

• Lack of social media presence, poor website design, lack of customer reviews

• Increasing competition, changing customer preferences, lack of personalized experiences, poor customer service, and failure to meet customer expectations.

• Inconsistent product quality, lack of loyalty programs, lack of communication with customers

How does customer satisfaction impact repeat purchasing?

• Customer satisfaction has a minimal impact on repeat purchasing.

• Customer satisfaction has a negative impact on repeat purchasing.

• Customer satisfaction has a positive impact on repeat purchasing.

• Customer satisfaction has no impact on repeat purchasing.

Name one factor that can influence repeat purchasing.

• Price

• Product quality

• Advertising

• Customer satisfaction

True or False: Customer loyalty is important for repeat purchasing.

• False

• Customer loyalty is not important

• True

• Customer loyalty only matters for new customers

What is one strategy to encourage repeat purchasing?

• Offering loyalty programs or rewards programs

• Not offering any incentives

• Increasing prices

• Providing poor customer service

What is one challenge in maintaining repeat customers?

• High prices and lack of discounts

• Lack of advertising and marketing

• Ensuring consistent quality and customer satisfaction

• Limited product selection

True or False: Customer satisfaction is linked to repeat purchasing.

• False

• Repeat purchasing is only influenced by price

• Customer satisfaction has no impact on repeat purchasing

• True