DATA COLLECTION

DATA COLLECTION

12th Grade

10 Qs

quiz-placeholder

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DATA COLLECTION

DATA COLLECTION

Assessment

Quiz

Business

12th Grade

Practice Problem

Hard

Created by

Marites Suministrado

Used 19+ times

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10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

It is the process of gathering, analyzing and interpreting the information about the product or services to be offered for sale in the market, the market and about past, present and any potential consumers for the products.

Data Gathering

Primary Research

Secondary Research

Market Research

2.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

It is the traditional method of data collection, which is normally done personally with the respondents.

Personal Interview

Focus Group Discussion

Survey

Data gathering

3.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

A data gathering technique where it can be moderated to group interviews and brainstorming sessions that provide information on user’s needs and behaviors.

Personal Interview

Focus Group Discussion

Survey

Data Gathering

4.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

A data gathering technique where it can be done via direct mail, over the phone, internet or e-mail.

Data Gathering

Survey

Focus Group Discussion

Personal Interview

5.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

It is one of the most reliable and credible ways of getting relevant information from target customers.

Primary Research

Secondary Research

Interview

Data Gathering

6.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

It is the most common way to gather data with the use of questionnaires or interview schedule.

Interview

Focus Group Discussion

Survey

Data Gathering

7.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

It is an excellent method for generating and screening ideas and concepts.

Data Gathering

Survey

Focus Group Discussion

Personal Interview

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