Advertisement Analysis Quiz (Malaysia Airlines vs Garuda Airline

What is the target audience for the Malaysia Airlines advertisement?

• Businessmen, corporate houses, individuals and families from the middle and upper class of society

• Travellers/tourists, specifically those who are in the Philippines

• Tech-savvy travellers who seek exclusive deals and convenience

• Cost-conscious travellers who prioritize safety and comfort

What is the main message being advertised in the Malaysia Airlines advertisement?

• The qualities of the services offered by the airlines and their performance in certain aspects

• The importance of preserving the environment and practicing ecotourism

• The flexibility and comfort provided by Malaysia Airlines Business Flex

• The punctuality and safety of Garuda Indonesia Airlines

Which persuasive technique is used in the Malaysia Airlines advertisement that promotes Malaysia Airlines Business Flex?

• Emotional appeal

• Scarcity

• Social proof

• Appeal to authority

What visual element is used in the Malaysia Airlines advertisement to create a sense of excitement and possibility?

• Symmetrical framing and pastel color palettes

• Nature-focused visuals of oceans, forests, and mountains

• Visuals of people cleaning trash and doing fun activities

• Visuals of a couple enjoying their flight in a comfortable living room

What societal norm or value does the Garuda Indonesia Airlines advertisement align itself with?

• The importance of preserving the environment and practicing ecotourism

• The desire for comfort and familiarity in air travel

• The exclusivity and urgency of limited-time promotions

• The reliability and passenger-centric services of an airline

Which persuasive technique is used in the Garuda Indonesia Airlines advertisement that promotes limited-time discounts?

• Emotional appeal

• Scarcity

• Social proof

• Appeal to authority

What cultural or societal issue does the social cause advertisement reflect?

• Economic considerations in travel decisions

• The importance of preserving the environment and practicing ecotourism

• The desire for comfort and familiarity in air travel

• The reliability and passenger-centric services of an airline

What is the main message being advertised in the Garuda Indonesia Airlines advertisement?

• The qualities of the services offered by the airlines and their performance in certain aspects

• The importance of preserving the environment and practicing ecotourism

• The flexibility and comfort provided by Malaysia Airlines Business Flex

• The punctuality and safety of Garuda Indonesia Airlines

What visual element is used in the Garuda Indonesia Airlines advertisement to emphasize the promotion?

• Visuals of people cleaning trash and doing fun activities

• Visuals of a couple enjoying their flight in a comfortable living room

• Visuals of the Philippines' environmental views and activities

• Visuals of a plane in the sky and certifications

What persuasive technique is used in the Malaysia Airlines advertisement that promotes ecotourism?

• Emotional appeal

• Scarcity

• Social proof

• Appeal to authority