AP GOV'T / QUIZ - CHAPTER 11 / PUBLIC OPINION AND VOTING/ 08-09

The founder of modern polling was:

• Louis Harris

• Stan Roper

• George Gallop

• Patrick Cadell

One of the first major attempts to change public opinion was:

• Gallup polling

• straw polling

• The Pennsylvania Packet

• The Federalist Papers

Unscientific surveys used to gauge public opinion on a variety of issues are called:

• exit polls

• straw polls

• tracking polls

• deliberative polls

The polling industry suffered a setback in 1948 when it predicated that______________ would win the presidential election.

• Harry Truman

• Strom Thurmond

• Henry Wallace

• Thomas Dewey

Your political opinions are often affected by:

• political events

• the region of the country in which you live

• your race or gender

• all of the above

The media is taking on a growing role as an agent of socialization because adult Americans spend an average of ___________hours per week watching T.V.

• 30

• 50

• 80

• 100

Agents of political socialization include:

• family and friends

• the mass media

• schools

• all of the above

The best method of selecting a polling sample is:

• random sampling

• straw polling

• stratified sampling

• self-selected sampling

The most common form of polling among the following is the:

• straw poll

• deliberate poll

• telephone poll

• direct mail survey

The process through which an individual acquires his particular political orientation is called:

• politicization

• socialization

• acquisition

• public opinion