Consumer Behavior v2

Which example best illustrates the influence of lifestyle on consumer choices?

• A consumer purchases the cheapest laundry detergent available.

• A busy professional subscribes to a meal delivery service for convenience.

• A person buys a book solely based on a friend's recommendation.

• A customer returns a product after finding it cheaper elsewhere.

Which scenario demonstrates the effect of consumer confidence on spending?

• A consumer holds off on buying a new car, awaiting a more stable economic climate.

• A shopper chooses generic brands over name brands to save money.

• A family invests in a high-quality home security system during an economic boom.

• A shopper chooses generic brands over name brands to save money.

Which example shows the digital influence on consumer purchasing decisions?

• A customer buys bread and milk from the local grocery store.

• A shopper purchases a dress seen on a billboard.

• A person buys a book recommended by a librarian.

• A consumer buys a smartphone after reading several online reviews.

Which scenario best reflects environmental awareness influencing consumer purchases?

• A shopper buys a large-screen TV on Black Friday.

• A consumer opts for an electric vehicle over a gasoline-powered one.

• A customer purchases the latest smartphone model right after its release.

• A person chooses a hotel based on its proximity to tourist attractions.

Which example best demonstrates the role of convenience in consumer purchasing?

• A family subscribes to an online streaming service rather than going to the movie theater.

• A consumer buys a brand of cookies because they are on sale.

• A shopper chooses a high-end brand of makeup over less expensive options.

• A customer participates in a loyalty program for a coffee chain.

Which scenario shows personal values significantly influencing consumer behavior?

• A shopper buys fair-trade coffee to support ethical farming practices.

• A consumer chooses a smartphone based on its camera quality.

• A customer buys clothes during a seasonal sale.

• A person chooses a restaurant based on its distance from home.

Which example illustrates the impact of peer influence on consumer decisions?

• A consumer buys a car based on its fuel efficiency ratings.

• A shopper purchases organic vegetables from a local farmer's market.

• A customer buys a product after trying a free sample.

• A teenager purchases a fashion brand after seeing it on a social media influencer.

What demonstrates a consumer's response to sales promotions?

• A shopper buys two of an item to take advantage of a "buy one, get one free" offer.

• A consumer buys a product because it is the only option available.

• A customer chooses a product based on its sustainable packaging.

• A person decides not to buy anything during a shopping trip.

Which scenario best illustrates the influence of brand reputation on consumer trust and purchasing decisions?

• A shopper purchases fruits and vegetables without considering the brand.

• A customer buys a book based on the cover art without reading reviews.

• A consumer consistently buys electronics from a brand known for its durability and customer service.

• A person selects a gym membership based on the proximity to their home.

Which example shows the impact of a company's social responsibility on consumer purchasing decisions?

• A shopper buys a product because it is the cheapest option available.

• A customer purchases a fast-food meal for convenience, despite nutritional concerns.

• A consumer chooses to buy from a company that donates a portion of its profits to environmental causes.

• A person buys a ticket for a concert based on the performing artists.