PMK MCQ TEST 2

Attitude is ______ factor affecting consumer behavior.

• Psychological

• Social

• Physical

• Economic

Modern marketing is a ------------- focused concept.

• Consumer

• Manufacturer

• Government

• Merchant

Fashion is __________ factor affecting on buying behavior of buyer.

• Psychological

• Cultural

• Non- economical

• Economical

Nature of competition is one of the ____________ related factor that affect choice of distribution channel.

• Environmental

• Market

• Organizational

• Product

Advertising, publicity, personal selling etc. are the methods/elements of __________

• Research

• Strategy

• Promotion

• Control

_____________ is any action or decision that will increase or helps to increase the present volume sales.

• Service promotion

• Sales promotion

• Price promotion

• None of these

Making available goods and services to the customers at market / consumption place is the task of _____.

• Publicity

• Distribution

• Promotion

• Research

_________ is the oldest and first distribution channel.

• Manufacturer→ Customer

• Manufacturer→ Wholesaler→ Customer

• Manufacturer→ Retailer→ Customer

• Manufacturer → Agent→ Customer

___________ distribution channel is used for marketing of industrial goods.

• None of these

• Manufacturer→ Wholesaler→ Customer

• Manufacturer→ Retailer→ Customer

• Manufacturer → Agent→ Customer

After sales service is ____________ related factor that affect choice of distribution channel.

• Market

• Organizational

• Product

• Environmental