Política de Distribucion

What is commercial distribution?

• The sales strategy of a company

• The human resources management system

• The manufacturing process of products

• The marketing tool that links production with consumers

¿Cuál es uno de los objetivos principales de la distribución?

• Reducir la variedad de productos ofrecidos

• Aumentar el número de intermediarios en la cadena de distribución

• Maximizar los costos de almacenamiento

• Poner el producto donde el cliente lo quiere y en el momento exacto que lo desea

What function do intermediaries perform in distribution?

• Determine the prices of the products

• Reduce the number of necessary contacts to reach the final customer

• Perform direct marketing activities

• Produce the products in large quantities

What type of distribution is chosen for high-end products and specific brands of automobiles or watches?

• Extensive distribution

• Exclusive distribution

• Selective distribution

• Intensive distribution

What is a direct distribution channel?

• When sold through a physical store

• When the company takes its product directly to the customer without intermediaries

• When sold exclusively online

• When multiple intermediaries are used to distribute a product

What type of distribution is typical of small businesses and small stores?

• Short distribution

• Long distribution

• Exclusive distribution

• Double distribution

What is a franchise in the distribution system?

• What is a franchise in the distribution system?

• A company that specializes in the distribution of luxury products

• A company that handles the international distribution of products

• A company that sells products exclusively online

• A company that exploits another company's business model under a licensing agreement

What is multichannel distribution?

• A communication and sales strategy that uses multiple channels simultaneously

• A strategy that focuses solely on online distribution

• A strategy that focuses on exclusive distribution

• A strategy that uses a single distribution channel

What does stock management in logistics entail?

• What does stock management in logistics involve?

• Maintaining a high level of stock to avoid product shortages

• Reducing the necessary inventory investment

• Avoiding product obsolescence

What is one of the essential elements of the physical distribution system?

• Order processing

• Packaging material handling

• Inventory management and control

• Warehouse location and stock