
Unit 3 International Competitive Strategies
Authored by Natalia Melo
Business
University
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16 questions
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1.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
What are the two main competitive dimensions to consider in international competitive strategies?
Global Integration & Local Adaptation
Regional Expansion & Product Standardization
Local Responsiveness & Global Coordination
National Autonomy & Global Learning
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The third dimension that emerges in an international context is Knowledge development and transfer?
True
False
3.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Which traditional competitive strategy involves treating each country or region as a stand-alone 'local' market?
Global Strategy
Multidomestic Strategy
Home Replication Strategy
Transnational Strategy
4.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
In which traditional competitive strategy are overseas subsidiaries quite independent and operate as local companies?
Multidomestic Strategy
Global Strategy
Transnational Strategy
Home Replication Strategy
5.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
What is the main advantage of the Home Replication Strategy?
Ability to exploit parent company technology and skills in various overseas markets
High sensitivity and responsiveness to differences in national environments
Leverage slow-cost advantages and global efficiency
Development and distribution of standardized products worldwide
6.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Which strategy is characterized by the need for global efficiency and the centralization of product development and marketing strategy?
Home Replication Strategy
Transnational Strategy
Global Strategy
Multidomestic Strategy
7.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
What is the main characteristic of the Transnational Strategy according to Bartlett and Ghoshal?
Worldwide learning capability only
Multinational flexibility only
Global competitiveness only
Global competitiveness, Multinational flexibility, and Worldwide learning capability
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