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STM QUIZ 2 CH3 SP24

Authored by Harris Laeeque

Professional Development

University

Used 1+ times

STM QUIZ 2 CH3 SP24
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40 questions

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1.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Rivalry increases when buyer demand is growing slowly or declining.

T

F

2.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Rivalry gets tougher when companies have lots of extra products they can't sell or when they have many machines and equipment not being used.

T

F

3.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Rivalry decreases as it becomes less costly for buyers to switch brands.

T

F

4.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Rivalry intensifies as the number of competitors decreases and they become more equal in size and capability.

T

F

5.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Customers' strong brand preferences and high degrees of loyalty to sellers make it harder for new entrants to break into the marketplace.

T

F

6.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Entering some markets costs a lot of money, which makes it hard for new companies to successfully break into the marketplace.

T

F

7.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

It Is harder for new businesses to enter the market when customers don't really care about specific brands and are not very loyal to any one seller.

T

F

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