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University

30 Qs

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Assessment

Quiz

Other

University

Easy

Created by

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FREE Resource

30 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

15 mins • 1 pt

'The U.S. Justice Department said on Monday it would appeal a judge's ruling that U.S. Sugar Corp's plans to buy rival Imperial Sugar Co was legal under antitrust law, according to a court filing.'' (Reuters, 2022) What does this illustrate about horizontal integration?

It is often difficult because of regulatory limitations

It is often difficult because of cultural differences

It brings benefits through increased differentiation

It brings benefits through economies of scale

2.

MULTIPLE CHOICE QUESTION

15 mins • 1 pt

Apple started to produce its own microchips for its laptops, called the M1 and M2 processors, because it believed it could design better microchips than its suppliers. This illustrates vertical integration because of:

Capabilities

Coordination

Costs

Control

3.

MULTIPLE CHOICE QUESTION

15 mins • 1 pt

When smartphones were first introduced, some manufacturers could quickly adopt touchscreen displays by changing suppliers. Other firms with in-house production faced a delay as their display unit first needed to develop touchscreen capability. This is an example of:

Vertical integration resulting in the loss of focus

Vertical integration resulting in less flexibility

Horizontal integration resulting in regulatory issues.

Horizontal integration resulting in conflicting culture

4.

MULTIPLE CHOICE QUESTION

15 mins • 1 pt

'Ford partners with GlobalFoundries to increase chip supplies. [...] Officials said the tie-up could eventually result in new chip designs specifically for Ford and an increase in the domestic production and supply of chips for the overall automotive industry.'' (CNBC, 2021) This is an example of:

Quasi integration through a short-term contract

Quasi integration through a strategic alliance

Vertical integration through a joint venture

Vertical integration through an acquisition

5.

MULTIPLE CHOICE QUESTION

15 mins • 1 pt

Upon retirement of the cleaner, a company decides to no longer do office cleaning itself but contracts with a professional cleaning company to get regular cleaning. What do we call this practice?

Restructuring

Vertical integration

Outsourcing

Horizontal integration

6.

MULTIPLE CHOICE QUESTION

15 mins • 1 pt

Yamaha Corporation produces pianos and other musical instruments, sports equipment, and semiconductor chips. All its divisions are more or less equally large. What corporate strategy is Yamaha pursuing?

Related diversification

Unrelated diversification

Dominant business

Single business

7.

MULTIPLE CHOICE QUESTION

15 mins • 1 pt

Apple is active in a variety of different industries like the smartphone industry, the computer industry, and the headphone industry. One of the benefits of this corporate strategy is that Apple uses its expertise in combining hardware and software, and in creating unique designs in each of these industries. How is this manner of creating value through diversification called?

Through sharing knowledge

Through spreading capital

Through stopping competitors

Through stepping stones

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