Introduction to E-Commerce Quiz

What is e-Commerce?

• A. A new business platform

• D. A physical marketplace

• B. A type of social network

• C. A form of traditional marketing

When was the World Wide Web developed?

• C. 2000s

• B. 1990s

• D. 2010s

• A. 1980s

What is the Deep Web?

• C. Content not indexed by search engines

• D. A social media platform

• B. A web development tool

• A. A type of web browser

What is the purpose of a mobile browser?

• A. To make phone calls

• D. To send emails

• B. To access web pages on mobile devices

• C. To play games

What is the difference between e-Commerce and e-Business?

• A. E-Commerce involves transactions within a firm, e-Business involves transactions between organizations

• B. E-Commerce is only for selling products, e-Business is for selling services

• C. E-Commerce is offline, e-Business is online

• D. E-Commerce is for individuals, e-Business is for organizations

What is a major trend in E-Commerce related to social networks?

• Increasing privacy on social networks

• Decreasing use of social media for shopping

• Eliminating social media platforms

• Enabling social e-commerce through advertising and buy buttons

What does Cloud computing do in E-Commerce?

• C. Completes the transformation of the mobile platform by storing content on cloud servers

• B. Limits access to consumer content

• A. Stores consumer content and software on physical servers

• D. Provides limited access to consumer-connected devices

What is a characteristic of E-Commerce marketspace?

• Physical location-based transactions

• Migration from marketspace to marketplace

• Reduced transaction costs

• Limited market size

What is the benefit of Price transparency in E-Commerce?

• D. Increases the cost of products

• A. Increases search costs for consumers

• C. Simplifies price discovery for consumers

• B. Reduces the variety of prices in a market

What is Personalization in E-Commerce?

• A. Targeting marketing messages to specific individuals

• B. Providing generic messages to all consumers

• C. Ignoring consumer preferences

• D. Offering the same product to everyone