Understanding I, Daniel Blake and Film Marketing

What is the main theme of 'I, Daniel Blake'?

• A superhero's journey

• A man's struggle within the UK welfare system

• A romantic comedy

• A historical war drama

Which era's ideas of social realism is useful for researching 'I, Daniel Blake'?

• 1980s and 1990s

• 1950s and 1960s

• 2000s

• 1920s and 1930s

What genre does 'I, Daniel Blake' fit into?

• Science Fiction

• Social Realism

• Fantasy

• Musical

How does 'I, Daniel Blake' compare to mainstream films in terms of funding and promotion?

• Similar budget but different marketing strategies

• Higher budget and more aggressive marketing

• Lower budget and more grassroots marketing

• No budget or marketing

Why might mainstream film production institutions be unwilling to fund projects like 'I, Daniel Blake'?

• Due to its high budget requirements

• Lack of a mainstream audience

• Not enough action scenes

• Too controversial

What was a unique strategy used in the marketing of 'I, Daniel Blake'?

• Viral TikTok challenges

• Grassroots screenings and discussions

• Massive billboards in major cities

• Super Bowl commercial

Which award is mentioned in the marketing materials of 'I, Daniel Blake'?

• Oscar

• Golden Globe

• Palme d'Or

• BAFTA

What is a significant challenge for independent films like 'I, Daniel Blake' in terms of distribution?

• Securing a major studio backing

• Casting high-profile actors

• Finding a director

• Competition for screens

How did 'I, Daniel Blake' perform financially?

• It was a financial loss

• It set box office records

• It broke even

• It was Ken Loach's largest grossing film

What political support did 'I, Daniel Blake' attract?

• Liberal Democrats

• Conservative Party

• Labour Party

• Green Party