The Impact of Reusable Cups

What was the original purpose of reusable cups?

• To reduce waste

• To increase sales of coffee

• To become fashion accessories

• To replace disposable cups entirely

Which brands have become synonymous with reusable cups?

• Coca-Cola and Pepsi

• Nespresso and Keurig

• Hydro Flask, Yeti, and Stanley

• Starbucks and Peet's

What cultural shift did Starbucks promote in the 1980s?

• Home brewing systems

• Disposable cup culture

• Leisure coffee culture

• Gourmet coffee beans

What is the Keep Cup known for?

• Being a fashion statement

• Initiating the reusable cup trend

• Its high cost

• Being a disposable cup

What recent change did Starbucks implement regarding reusable cups?

• Banning reusable cups

• Offering a new line of cups

• Allowing them in drive-thrus

• Recycling all their cups

What percentage of customers used their own mugs according to some reports?

• Less than 2%

• About 25%

• More than 50%

• Exactly 10%

Why do many people not use reusable cups despite owning them?

• They prefer disposable cups

• They forget them at home

• They are too expensive

• Lack of cleaning facilities

What is a major cultural factor contributing to the use of disposable cups?

• Lack of available options

• Preference for vintage items

• A fast-paced, efficiency-driven lifestyle

• High cost of reusable cups

How does the video suggest we can combat the disposable cup culture?

• By banning all disposable cups

• Through educational campaigns

• By lowering the price of coffee

• By reframing cups as an additional cost

What does the video imply about the effectiveness of discounts on reusable cup usage?

• Highly effective

• Moderately effective

• Data is inconclusive

• Not very effective