T13 BHPR2054 TUTORIAL
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•6 Qs
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T13 BHPR2054 TUTORIAL
Quiz
•
Philosophy
•
University
•
Easy
LAU BEVEN
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6 questions
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1.
MULTIPLE CHOICE QUESTION
2 mins • Ungraded
Was the type-c remark offensive?
Very Offensive (Wala
Offensive
Neutral (So-so)
Not Offensive
Offend what?? Chill brooo
2.
OPEN ENDED QUESTION
3 mins • 1 pt
Was this DFC incident a effective marketing stunt? Yes or no, why?
Evaluate responses using AI:
OFF
3.
OPEN ENDED QUESTION
5 mins • 1 pt
How can DFC design a effective IMC campaign to win back Non-Malay support to the fast-food chain?
Evaluate responses using AI:
OFF
4.
WORD CLOUD QUESTION
3 mins • Ungraded
What do you think is the main reason that cause KFC to lose customers in recent years?
5.
OPEN ENDED QUESTION
5 mins • 1 pt
What IMC strategies can KFC implement to improve customer brand loyalty to the company?
Evaluate responses using AI:
OFF
6.
OPEN ENDED QUESTION
5 mins • 1 pt
What do you think can be learn from both DFC and KFC case study?
Evaluate responses using AI:
OFF
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