E commerce

Jamie is browsing an online clothing store and finds a pair of jeans he likes. He clicks "Add to Cart" and continues shopping. What feature is Jamie using?

• Wishlist

• Payment Gateway

• Shopping Cart

• Checkout

When Sam buys a video game online, he notices that the payment page redirects him to a secure site to enter his credit card details. What is this secure site called?

• Payment Gateway

• User Experience (UX)

• Search Engine Optimization (SEO)

• Multichannel Retailing

Maria enjoys shopping on a particular online store because it's easy to navigate, loads quickly, and has a clean design. What aspect of the website is she appreciating?

• Inventory Management

• Payment Gateway

• User Experience (UX)

• Social Commerce

A retailer analyzes their website traffic and finds that many visitors browse products but few complete purchases. What metric are they likely trying to improve?

• Fulfillment

• Conversion Rate

• Secure Socket Layer (SSL)

• Mobile Commerce (mCommerce)

Lisa's online jewelry store shows up on the first page of Google search results. What strategy has she likely implemented?

• Secure Socket Layer (SSL)

• Search Engine Optimization (SEO)

• Abandoned Cart

• Mobile Commerce (mCommerce)

Jessica runs an online store without holding any stock. When a customer makes a purchase, the product is shipped from a third-party supplier. What strategy is she using?

• Fulfillment

• Inventory Management

• Dropshipping

• Return Policy

Jake can order electronics from a company via their website, mobile app, or by visiting their store. What retail strategy does this company use?

• Multichannel Retailing

• Social Commerce

• Fulfillment

• Abandoned Cart

Liam signs up for a program where he earns money by promoting products from an online store on his social media. What is this called?

• Fulfillment

• Affiliate Marketing

• Inventory Management

• Dynamic Pricing

Jenny uses a system to keep track of her customers' purchase history and preferences to provide personalized service. What is this system called?

• Inventory Management

• Customer Relationship Management (CRM)

• Fulfillment

• Search Engine Optimization (SEO)

Lisa logs into an online store and sees product recommendations based on her previous purchases. What feature is this?

• Personalization

• Fulfillment

• Inventory Management

• Social Commerce