3.7.3 Assessing performances Analysis Quiz

Which of the following is NOT a type of performance measure mentioned in the text?

• Marketing

• Human Resources

• Operations

• Financial Analysis

What is the purpose of analysing non-financial data according to the text?

• To increase sales

• To consider internal factors

• To reduce costs

• To improve customer service

Which of the following is a core competence that makes a business competitive?

• High employee turnover

• Unique capabilities

• High operational costs

• Low market share

What should managers do if capacity utilisation is nearly at 100%?

• Reduce production

• Hire more employees

• Look into how the business could expand

• Decrease marketing efforts

What is one of the benefits of comparing a business's data with that of similar businesses?

• To increase prices

• To identify areas for improvement

• To reduce employee wages

• To decrease production

What is a challenge mentioned in forecasting future trends for a business?

• High operational costs

• Employee dissatisfaction

• Uncertainty about the future

• Low market share

What is the importance of core competences in a business?

• They increase operational costs

• They make a business similar to its competitors

• They provide a competitive advantage

• They reduce the need for marketing

What should businesses consider when looking at their data over time?

• Short-term performance only

• Permanent trends

• Temporary changes

• Seasonal variations

What is one of the performance measures in the marketing category?

• Labour productivity

• Capacity utilisation

• Market growth

• Employee turnover

What is a factor that can make it difficult to forecast future trends for a business?

• High employee turnover

• Changes in government legislation

• Low market share

• High operational costs