P9 Global Business Final Exam Practice Test

Anyone can start a business.

• True
• False

You need business experience to create an idea and start a business.

• True
• False

There are three main categories in which business ideas come from

• True
• False

Identifying your target market is one of the most important aspects of starting a business.

• True
• False

An example of demographics are what/how you feel about a product or service.

• True
• False

The S in SWOT analysis stands for “Sturdiness”.

• True
• False

If you want your business to grow, you need to spend millions of dollars in marketing.

• True
• False

Overestimating expenses is a critical mistake when projecting financials.

• True
• False

There is no way for a new business to be successful without investors.

• True
• False

Valuation is the process of determining the worth of an asset or company.

• True
• False