GHOM3053 Chapter 4
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Other
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University
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Noor Yusof
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15 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
In sales, an account is referred to ....
the best sources to uncover new businesses
a customer, or a grouping/multiple customers from the same organisation which has ongoing needs for hospitality services
searching for new customers and best customers
colleagues from the local business community, neighbours and friends
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Choose ONE (1) FALSE statement about site inspection
prospective client is brought on premise and given tour of the facilities, lasts for an hour or more, depending on customers’ familiarity with premise
commonly for complex purchases, (eg: huge international conferences)
includes advertising, direct mails, brochures, and merchandising, menus, videos, postcards, and promotions in books
is the best presentation can be conducted by sales representative
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Please choose 1 FALSE statement about current account
random calls/visits to office
Sales manager needs to ask and search for new customers through current customers
One of the best sources to uncover new business
Current clients may know potential customers outside their organization
4.
FILL IN THE BLANK QUESTION
1 min • 1 pt
'Knocking on doors' or random calls or visits to office also known as
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Leads and referral also known as ....
Current account
Word of mouth
Call calling
Convention and Visitor Bureau (CVBs)
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Closing the sale means ....
Non-personal presentation
Secure the project/customer
Sale is lost
Personal presentation
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Finding the best price where both buyers and sellers are satisfied is known as ....
presentation
negotiation
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