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Creative Advertising Concepts

Authored by Siswadi Siswadi

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8th Grade

Creative Advertising Concepts
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25 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main purpose of an advertisement?

To create confusion and mislead consumers.

To inform about current events and news.

To promote a product, service, or idea.

To provide entertainment and amusement.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Define a slogan and its importance in marketing.

A slogan is a lengthy description of a product.

A slogan is a detailed report on market trends.

A slogan is an internal memo for company use.

A slogan is a memorable phrase that encapsulates a brand's message, crucial for brand recognition and consumer engagement.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What elements are typically found in a poster design?

Slogan, background music, video clips

Headline, images, body text, color scheme, layout, branding elements.

Social media links, QR codes, email addresses

Footnotes, citations, page numbers

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How can color influence the effectiveness of an advertisement?

Color influences emotions, brand perception, and consumer behavior, enhancing advertisement effectiveness.

Color has no impact on consumer choices.

Color only affects the price of products.

Color is irrelevant in advertising strategies.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the difference between a slogan and a tagline?

A slogan is always longer than a tagline.

A tagline is used only in advertisements, while a slogan is not.

A slogan is campaign-specific, while a tagline represents the brand's overall identity.

A slogan represents the brand's identity, while a tagline is campaign-specific.

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why is it important to know your target audience when creating an ad?

Knowing your target audience is irrelevant for ad creation.

It is important to know your target audience to create effective and engaging ads that resonate with them.

Target audience information is only useful for social media ads.

Ads should be created without considering audience preferences.

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Give an example of a famous slogan and its brand.

Just Do It - Nike

The Ultimate Driving Machine - Ford

Have It Your Way - McDonald's

Think Different - Microsoft

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