PRESS RELEASE
Authored by Phuong Nguyen
Journalism
University
Used 19+ times
AI Actions
Add similar questions
Adjust reading levels
Convert to real-world scenario
Translate activity
More...
Content View
Student View
13 questions
Show all answers
1.
MULTIPLE SELECT QUESTION
1 min • 1 pt
Who writes press releases? (CHOOSE ALL THAT APPLY)
CEOs
Communications department
PR agencies
Journalists
2.
MULTIPLE CHOICE QUESTION
2 mins • 1 pt
Who reads press releases? (CHOOSE ALL THAT APPLY)
CEOs
Consumers
Celebrities
Journalists
3.
MULTIPLE CHOICE QUESTION
2 mins • 1 pt
How long should a press release be?
One paragraph
One page
Ten pages
A series
4.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
What occasion below isn't significant enough for a press release?
New product launch
New partnership
Weekly business meeting
New head office
5.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
In a press release, what should you start the LEAD PARAGRAPH with?
Name of CEO
Name of company
Phone number of the PR person
Time & place of the event
6.
MULTIPLE CHOICE QUESTION
2 mins • 1 pt
Which one is a good headline for a press release?
HOT! Nike is launching Halloween sneakers TODAY.
"I love Nike's Halloween sneakers", say basketball star LeBron James
Nike launches Halloween-themed sneakers for the spooky season
Are you ready for Nike? Get your hands (or feet!) on our new sneakers now.
7.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Are press releases part of crisis communication?
Yes, they're a tool for companies to respond to the media
No, crisis communication needs other PR tools
Access all questions and much more by creating a free account
Create resources
Host any resource
Get auto-graded reports
Continue with Google
Continue with Email
Continue with Microsoft
or continue with
%20(1).png)
Apple
Others
Already have an account?
