T3W10B - Contemporary Selling Techniques and Analysing Sales

Qualitative data refers to:

• Precise, numerical, and often objective information well-suited for measuring performance and success over time.

• In-depth, context-rich, and subjective insights into consumer behaviour and preferences.

Which of the following are examples of quantitative data?

• Brand perception

• Sales revenue

• Online reviews

• Number of products sold

Quantitative data refers to:

• Precise, numerical, and often objective information well-suited for measuring performance and success over time.

• In-depth, context-rich, and subjective insights into consumer behaviour and preferences.

Select all of the following which represent qualitative data:

• Average transaction value

• Customer feedback

• Focus groups

• Sales team feedback

Artificial intelligence is an example of what factor that influences contemporary selling techniques?

• Social media

• Global markets

• Technology

• Government regulation

A global marketing strategy that assumes the way the product is used and the needs it satisfies are the same the world over refers to:

• Standardised approach

• Customised approach

• Global markets

• Location-based marketing

A global marketing strategy that assumes the way the product is used and the needs it satisfies are different between countries refers to:

• Standardised approach

• Customised approach

• Global markets

• Location-based marketing

What is the percentage difference between forecast and actual sales of sales territory 4?

• 11.11%

• $5,000

• $7,000

• 10.77%

What is the percentage difference between forecast and actual sales of sales territory 5?

• 11.11%

• $5,000

• $7,000

• 10.77%

What is the dollar difference between forecast and actual sales of sales territory 5?

• 11.11%

• $5,000

• $7,000

• 10.77%