SDSI quiz

Why do service designer NEED SERVICE BLUEPRINT?

• understand the flow of a service

• see the interaction between frontstage and backstage

• Identify the artifacts

• figure out the support process for your service

What is NOT part of the CUSTOMER JOURNEY?

• Touchpoints

• Line of Visibility

• Customers' emotions

• Customers' Actions

Where should service designer put their used cups or mugs?

• Under a table

• Leave it wherever

• Kitchen

• Take it home

Which is NOT a principle of SERVICE DESIGN?

• Human-centered

• Collaborative

• Iterative

• Revenue-centered

What is required for creating a persona?

• Demographic

• Motivation

• Picture of a celebrity

Which one is NOT MOO DENG?

• 
• 
• 
• 

Why is storytelling helpful for service design?

• Empathise with users

• Give the contexts for your service

• Engage stakeholders

• To calm customers down

What does a SERVICE BLUEPRINT INCLUDE that a customer journey map does not?

• Customer Actions

• Internal processes and backstage actions

• Touchpoints

What RESEARCH METHODS are helpful for creating a customer journey?

• In-depth Interview

• Service Safari

• Shadowing

• Crazy 8

Which DAS buildings do NOT exist?

• DAS Timo

• DAS Aurora

• DAS Brownie

• DAS Lauri