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Consumer Decision Making Review

Authored by Suzette Brown

Business

9th - 12th Grade

DOK Level 2: Skill/Concept covered

Used 3+ times

Consumer Decision Making Review
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17 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is the first step of the consumer decision making process?

Information searching

Alternative evaluation

Need identification

Purchase decision

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is an example of a marketing source when searching for

information of a product?

Friends

The internet

School's library

Product advertisements

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following steps of the consumer decision making process involves

comparing the product to expectations and deciding whether it is satisfying or

dissatisfying?

Alternative evaluation

Post-purchase evaluation

Information searching

Need identification

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

This item most likely requires...

Routine Decision Making

Limited Decision Making

Extensive Decision Making

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

This item most likely requires...

Routine Decision Making

Limited Decision Making

Extensive Decision Making

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

This item most likely requires...

Routine Decision Making

Limited Decision Making

Extensive Decision Making

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

This item most likely requires...

Routine Decision Making

Limited Decision Making

Extensive Decision Making

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