SEO and Digital Analytics

SEO and Digital Analytics

9th - 12th Grade

30 Qs

quiz-placeholder

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SEO and Digital Analytics

SEO and Digital Analytics

Assessment

Quiz

Business

9th - 12th Grade

Practice Problem

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Created by

Julie Madden

Used 3+ times

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30 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The process of improving the quality and quantity of website traffic to a website or a web page from search engines.

Search Engine Optimization (SEO)
Content Marketing
Pay-Per-Click Advertising
Website Analytics

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A program that searches for and identifies items in a database that correspond to keywords or characters specified by the user, used especially for finding particular sites on the World Wide Web.

Keywords

File explorer
Database management system
Web browser

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Are forms of software that report in real-time on digital data that once might have taken hundreds of hours to manually collect and analyze. 

Static data reporting tools

Analytics tools

Batch processing applications
Manual data collection software

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Refers to the number of likes, shares, or comments a post receives.

likes
shares
engagement
comments

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The translation of customer behavior into actionable business data.

Sales forecasting

Digital marketing analytics

Market segmentation
Customer profiling

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A software system that is designed to carry out web searches, which means searching the World Wide Web in a systematic way for particular information specified in a textual web search query.

Web browser
Database management system
File transfer protocol
Search engine

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The ratio between visits during which a goal is reached and the total number of visits.

Visit Rate
Goal Achievement Ratio

Conversion Rate

Total Visit Percentage

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