LU4 GLOBAL COMMUNICATION CHALLENGES

The following are the advantages of a diverse workforce EXCEPT :

• unique viewpoint

• creative solution

• remove bias

• lack of innovation

"The Process of sending and receiving messages between people whose cultural backgrounds could lead them to interpret verbal and non verbal signs differently". This definition BEST describes :

• Intercultural communication

• Cultural differences

• Religious differences

• Legal differences

The above image BEST describe the __________ culture influences

• language

• non verbal signals

• time and space issue

• rules of human relations

The above image BEST describe the _______ differences as each generation has been shaped by dramatically difference world events, social trends, and technological advances.

• social

• age

• legal and ethical

• non-verbal

The above image BEST describes ____________, where there is a tendency to judge others or groups according to the standards, behavior, and customs of one's own group.

• stereotype

• stigma

• favourism

• ethnocentrism

What do you understand with HIGH CONTEXT culture?

• – Rely more on explicit verbal communication. Focus more on exchanging information

• •Rely heavily on non-verbal actions / environmental setting to convey meaning. It focus more to building relationships

______ can vary from culture to culture: attitude toward work and success; use of manners, concept of time, future orientation, openess and inclusiveness, and use of communication technologies.

• Social differences

• Age differences

• Non-verbal differences

• Religion differences

People whose __________ differences like hearing, cognitive, and physical disability to operate electronic devices can use assertive technologies to create opportunities for employees to pursue a greater range of career paths.

• gender

• ability

• religion

• techology

Which countries do you think emphasis on HIGH CONTEXT culture? You may vote for more than 1 country

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CASE STUDY ON CROSS-CULTURE

Amanda, is an entrepreneur from the USA who went to China with a dream of expanding her business overseas. She said she would ask her Chinese staff to do certain tasks and they would always agree only to disappoint her by not meeting her expectations and deadlines. She refused to mix work with pleasure. She normally grabbed lunch alone and ate it at her desk so that she could continue working. In this situation, what mistakes do you think Amanda made in the context of cross-cultural communication?

(a)