4 Social Media Marketing Quiz

Each social media platform has an ad manager for creating ads and may use different terms for the same type of ad.

• False

• True

Chatbots, lenses, and collections are just a few examples of interactive ads used in stories.

• False

• True

Influencer marketing is a way brands can promote their products through endorsements.

• False

• True

Micro influencers have 1,000 to 10,000 followers.

• False

• True

Companies can find the right influencer by using an agency relationship management dashboard.

• True

• False

The Federal Trade Commission (FTC) oversees advertising complaints and regulations.

• True

• False

All paid social needs to fit within the company's image.

• False

• True

Which type of ads provide a great deal of versatility and are used in other ad types such as carousel ads and interactive ads?

• Collection

• Text

• Video

• Boosted posts

• Lead form

Content creators focus on:

• traditional advertising.

• videos or podcasts.

• reviews and likes.

• broadcast media.

• brand promotion.

Which type of influencers have 10,000 to 100,000 followers and are usually specialists in their fields?

• Content creators

• Mega

• Nano curators

• Macro

• Micro