Front

Primary data is...

Back

information a person has collected themselves

Front

The theory that our behaviour changes when we know we are being watched is known as...

Back

The Hawthorne effect

Front

Second Hand research gathered by others is known as what?

Back

secondary data

Front

Which of these is an example of a research method that produces primary data? Interview, Book, Journal, Newspaper

Back

Interview

Front

In depth written data that comes from unstructured interviews or observations and often contains opinions and facts is known as what?

Back

Qualitative data

Front

Quantitative data refers to what?

Back

statistics and numbers

Front

The term 'longitudinal study' means...

Back

Studying a group over a long period of time

Front

When would Sociologists do content analysis?

Back

To investigate the media

Front

Something that is not morally correct is known as...

Back

Unethical

Front

Who is responsible for making sure that Sociologists stick to acceptable research guidelines? Options: BSA, SEB, BBS, ESC

Back

BSA