What does the Gross Profit Margin (GPM) measure?
IB Business Management - 3.5 Profitability and Liquidity Ratios

Quiz
•
Business
•
9th Grade
•
Medium
Kate Gleaves
Used 16+ times
FREE Resource
25 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The percentage of revenue remaining after all expenses
The percentage of sales revenue that remains after deducting Cost of Sales
The ability of a business to meet short-term liabilities
The efficiency of using capital to generate profit
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which formula is used to calculate Gross Profit Margin (GPM)?
(Net profit ÷ Revenue) × 100
(Revenue – Total costs) ÷ Revenue × 100
(Gross profit ÷ Revenue) × 100
(Net profit ÷ Capital employed) × 100
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following strategies can improve Gross Profit Margin?
Reducing Cost of Sales (COS)
Increasing fixed costs
Lowering selling prices
Increasing capital employed
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What does the Profit Margin (Net Profit Margin) indicate?
The percentage of revenue that covers fixed costs
The percentage of sales revenue that remains as profit before interest and tax
The liquidity position of a business
The amount of cash available for reinvestment
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How is Profit Margin calculated?
(Gross profit ÷ Revenue) × 100
(Profit before interest and tax ÷ Revenue) × 100
(Revenue ÷ Gross profit) × 100
(Operating profit ÷ Total assets) × 100
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following strategies can improve (Net) Profit Margin?
Reducing sales volume
Increasing Cost of Sales
Reducing operating expenses
Increasing variable costs
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What does Return on Capital Employed (ROCE) measure?
The profit available after deducting all expenses
The proportion of capital used for liquidity
The efficiency of using capital to generate profit
The ability to cover short-term debts
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