Wall Street Backs Paul Rabil's Lacrosse League

The video discusses the Premier Lacrosse League (PLL) and its competition with Major League Lacrosse. It highlights the PLL's unique tour-based model, media partnerships with NBC, and a player-first approach offering full-time employment and equity. The league aims to expand lacrosse's reach through modern media and strategic partnerships, focusing on player welfare and market growth.

What strategic model did the Premier Lacrosse League decide to adopt?

• City-based franchise model

• International league model

• Tour-based model

• Amateur league model

What has been the growth trend of lacrosse in North America over the last 15 years?

• It has been growing slower than other sports

• It has been declining

• It has remained stable

• It has been growing faster than any other major team sport

Which major network has the PLL partnered with for broadcasting?

• FOX

• ESPN

• CBS

• NBC

What is a key focus of the PLL's media strategy to engage millennials?

• Streaming and YouTube

• Print media

• Billboard advertising

• Radio broadcasts

What unique approach does the PLL take towards its players?

• Players are only paid per game

• Players receive full-time employment, healthcare, and equity

• Players are part-time and have no benefits

• Players have no stake in the league

How does the tour-based model benefit the PLL compared to traditional sports leagues?

• It focuses only on international games

• It allows for cost control and reaching new markets

• It limits the number of games played

• It ties teams to specific cities

What is the future trend for athletes in team sports according to the PLL's strategy?

• Athletes will only play for national teams

• Athletes will avoid any form of investment

• Athletes will invest in startups and seek equity positions

• Athletes will focus solely on cash compensation