Design Principles

What term refers to the technique of harmoniously combining colours which exist on the same side of the colour wheel?

• A triadic colour scheme

• A complementary colour scheme

• An analogous colour scheme

• A monochromatic colour scheme

Which of the following colour schemes are complementary colours?

• Blue and Green

• Red and Orange

• Violet and Blue

• Red and Green

Which element of design refers to the use of lightness and darkness in a composition?

• Colour

• Tone

• Analogous

• Hue

___________ occurs when all the design elements work harmoniously together, complementing one another rather than competing for attention.

• Emphasis

• Unity

• Dominance

• Pattern

Which of the following is not an element of Typography

• Size

• Alignment

• Shape

• Spacing

A font that that has a decorative element on the end of characters is called?

• Serif

• San Serif

• Justifies

• Kerning

Which compositional rule involves mentally dividing up an image with two horizontal lines and two vertical lines?

• Rule of Thirds

• Focal point

• Space

• Framing

What is the primary direction of movement associated with reading gravity in design?

• Right to left and bottom to top

• Diagonally from top left to bottom right

• In a circular pattern

• Left to right and top to bottom

Describe how grid layouts contribute to the readability of a design.

• Grid layouts only focus on aesthetic appeal without affecting readability.

• Grid layouts are primarily used for colour selection in design.

• Grid layouts complicate the design process, making it harder to read.

• Grid layouts help organize elements systematically, which enhances readability by creating a clear structure.

The rule of thirds states that:

• the eye naturally goes to the intersection of lines that divide an image into thirds.

• digital designs should have three fonts.

• digital designs should have three colours.

• the eye naturally goes to the three lightest places in an image, from top to bottom.