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Risks and Challenges of Launching a New Product

Authored by Steve Holloway

Business

9th Grade

Used 1+ times

Risks and Challenges of Launching a New Product
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12 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the risks of launching a new product?

Guaranteed success

The External Factors

Unlimited budget

No competition

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

What is the impact of higher taxes on consumer spending?

Increases consumer spending

Decreases consumer spending

Has no effect on consumer spending

Doubles consumer spending

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What can a change of government lead to?

Increased technological advancements

Other political factors affecting investment and demand

Greater social equality

Improved environmental policies

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is protected by a patent?

Inventions, new techniques

Brand names, logos, jingles

Music, film, text, art

Appearance, packaging, colors, patterns

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How is a trademark obtained?

Application

Automatically

Through a court order

By purchasing it

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why might businesses use the law to protect their ideas?

To prevent them from being copied

To increase their market share

To lower production costs

To improve employee morale

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is required to obtain a registered design?

Application

Automatic registration

Court approval

Public announcement

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