SWOT Analysis Multiple Choice Questions

A small bakery notices that several large supermarkets have opened in the area offering similar products at lower prices. In a SWOT analysis, this would be classified as:

• A weakness of the bakery

• A threat to the bakery

• An opportunity for the bakery

• A strength of the bakery

If a company has a strong brand reputation but is struggling with rising production costs due to inefficiency internal processes, which of the following would be INCORRECT to include in their SWOT analysis?

• Strong brand reputation as a strength

• Rising production costs as a weakness

• Rising production costs as a threat

• Potential for premium pricing as an opportunity.

Which of the following would be INCORRECTLY classified as an "opportunity" in a SWOT analysis?

• A new technology that could reduce your production costs

• A change in government regulations that favors your industry

• A loyal customer base that consistently purchases your products

• An untapped market segment that could be interested in your products.

When conducting a SWOT analysis, which of these factors would NOT be categorized as a strength?

• Proprietary technology that competitors don't have

• Excellent cash flow and financial reserves

• Positive customer reviews and high satisfaction scores

• A growing market with increasing demand for your products

In a SWOT analysis for a small local restaurant, which of these would be INCORRECTLY categorized?

• Experienced chef as a strength

• Limited seating capacity as a weakness

• New food delivery app partnership as an opportunity

• Local economic recession as a weakness

Which of the following statements about SWOT analysis is FALSE?

• SWOT analysis examines both internal and external factors affecting an organization

• All companies in the same industry will have similar opportunities and threats

• Weaknesses can sometimes be converted into strengths through strategic planning

• The same factor could be both a strength and a weakness depending on context

A company discovers that their main competitor is planning to raise prices significantly while maintaining the same product features and quality. The company's own costs remain stable, and they have production capacity to serve additional customers. In a SWOT analysis, this situation would best be classified as:

• A strength

• A weakness

• An opportunity

• A threat

Which of the following would be INCORRECTLY placed in a SWOT analysis?

• High employee turnover as a weakness

• Negative online reviews as a weakness

• A strong sales team as a strength

• Potential tariffs on imported materials as an opportunity

A SWOT analysis for a university reveals that it has outdated technology infrastructure. This finding should be classified as:

• A. A strength that demonstrates tradition and established practices

• B. A weakness that may hinder educational delivery and administration

• C. An opportunity to implement new technologies and systems

• D. A threat from more technologically advanced competitors

In conducting a SWOT analysis, which of these time frames is MOST relevant?

• Only past performance and historical data

• Only current conditions and present circumstances

• Only future trends and potential developments

• A combination of present circumstances and future developments