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Innovative Advertising Techniques

Authored by Maria Kitsiou

Business

11th Grade

Used 3+ times

Innovative Advertising Techniques
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15 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A common trend in ambient advertising is taking an object and making it in larger or smaller scale.

True

False

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Guerrilla marketing campaigns aren't usually very expensive.

True

False

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Newsjacking takes advantage of current events to promote or advertise a product or brand.

True

False

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Ambient advertising often utilizes unconventional locations to capture audience attention.

True

False

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Guerrilla marketing relies heavily on traditional media channels for its success.

True

False

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Using social media trends is a common strategy in newsjacking.

False

True

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Ambient advertising can often be found in public transportation areas.

True

False

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