CULTURAL DIMENSIONS & NEGOTIATION

CULTURAL DIMENSIONS & NEGOTIATION

University

10 Qs

quiz-placeholder

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CULTURAL DIMENSIONS & NEGOTIATION

CULTURAL DIMENSIONS & NEGOTIATION

Assessment

Quiz

Business

University

Practice Problem

Hard

Created by

Andres Zapata

Used 2+ times

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10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

This brochure about toothpaste is designed for a culture of:

Low aversion to uncertainty

High aversion to uncertainty

Short term orientation

2.

MULTIPLE SELECT QUESTION

45 sec • 1 pt

Media Image

This flyer might be appropriate for a culture of:

(2 answers)

LOW CONTEXT COMMUNICATION

HIGH CONTEXT COMMUNICATION

LOW POWER DISTANCE

HIGH POWER DISTANCE

3.

MULTIPLE SELECT QUESTION

45 sec • 1 pt

Media Image

This ad is an example of a culture:

(2 answers)

Collectivism

Individualism

Indulgent

Restrictive

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

This NIKE ad is a good example of a culture of high motivation to:

SUCCESS

WELL-BEING

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The best advertising message suitable for an individualistic culture would be:

"Express yourself freely with your style."

"Tradition and science come together for your well-being and that of your family."

"Harmony and beauty that transcends generations."

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The most effective marketing message for a culture with high power distance and individualism would be:

"Together we can achieve greatness as a team."

"Empower yourself with knowledge and skills."

"Experience luxury and prestige that you deserve."

7.

MULTIPLE SELECT QUESTION

45 sec • 1 pt

"The perfect journey starts with those you love the most. With NISSAN, every journey becomes an experience to be shared as a family. Space, safety and comfort, all within everyone's reach".

This ad is for a culture:

(2 answers)

High distance to power

High motivation to success

High motivation to well-being

Low distance to power

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