The Economics of Public Transportation Quiz

What is the biggest expense for New York City's MTA according to the 2022 financial statements?

• Employee salaries

• Infrastructure maintenance

• Fuel costs

• Marketing expenses

How many people does the MTA employ according to the video?

• 50 thousand

• 60 thousand

• 70 thousand

• 80 thousand

What is the first revenue source for public transport authorities?

• Government subsidies

• Advertising

• Fares

• Merchandise sales

What is the farebox recovery ratio for the London Underground?

• 100%

• 110%

• 120%

• 134%

What is one consequence of transit being seen as a waste of money?

• Increased ridership

• Improved service

• Budget cuts

• More funding

What is a major financial challenge faced by Houston public transport?

• High ridership costs

• Being a large money pit

• Excessive advertising revenue

• Overfunding

Why are advertisements effective in public transport?

• They are rarely seen

• They are inexpensive

• They guarantee visibility to many people

• They are only on buses

How much does an ad board inside a station in Petřiny cost per month?

• 17,700 euros

• 500 euros

• 200 euros

• 1,000 euros

What is the monthly cost of a banner inside a metro vehicle?

• 432,000 crowns

• 12,000 crowns

• 5,000 crowns

• 1,000 crowns

Where can you project your message for a unique ad space?

• On the tram windows

• On the tunnel walls between Bořislavka and Nádraží Veleslavín

• On the metro seats

• On the bus stops