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Chapter 10 Quiz – Social Media Platforms

Authored by Gemma Fountain

Business

12th Grade

Used 1+ times

Chapter 10 Quiz – Social Media Platforms
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20 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which social media platform uses a 'For You' page powered by an AI recommendation engine based on user viewing patterns?

Facebook

Instagram

TikTok

Pinterest

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT commonly found on Instagram?

Carousel ads

Video ads

Display ads

Collection ads

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

On LinkedIn, which targeting criterion is unique compared to other platforms?

Age

Job Title

Location

Interests

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Facebook's ad targeting can be customized to include which of the following?

Only demographics

Only user location

Demographics, interests, and behaviors

Recent likes only

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which platform is most effective for B2B advertising due to its career-oriented audience?

Pinterest

Facebook

LinkedIn

TikTok

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the purpose of the Facebook Pixel?

To create a new ad image

To track user behavior on websites

To promote Facebook posts

To block competitors

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which Pinterest ad format allows direct purchases through the platform?

Promoted Pin

Buyable Pin

Carousel Ad

Sponsored Image

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