What is the first step in developing a fashion collection?

• Designing accessories

• Finding a fabric supplier

• Knowing your customer

• Following trends

Which brand is known for the "Carpool Couture" concept?

• Ralph Lauren

• Michael Kors

• Coach

• Thom Browne

What does "having a point of view" mean in fashion design?

• Following fashion influencers

• Having a unique brand identity

• Copying trendy looks

• Always using luxury materials

Which of the following brands is associated with “Accessible Luxury”?

• Prada

• Chanel

• Coach

• Balenciaga

Why is consistency important in branding?

• It allows designers to try all trends

• It ensures mass production

• It prevents overspending

• It helps the brand become recognizable

Which designer is known for building a consistent American lifestyle brand?

• Thom Browne

• Marc Jacobs

• Ralph Lauren

• Kristen Lee

What is the right attitude towards fashion trends?

• Completely ignore them

• Follow all of them

• Be aware but don’t be controlled by them

• Base all collections on trends

What should you prioritize when building a collection?

• Quantity

• Expensive fabric

• Editing and focus

• Random styles

According to the lesson, what makes a collection cohesive?

• Similar fabric colors

• A mix of seasonal and classic looks

• A common story or theme

• The use of trendy silhouettes

What is the advantage of having a signature item?

• You can design fewer products

• It can become an iconic and consistent best-seller

• It helps avoid branding

• You don’t need marketing