E19 - Social Media Quiz

What was the original Instagram created for use for?

• A platform for sharing short videos

• A mobile app for photo sharing

• An app to make money for businesses

• A chat app for private conversations

How much and when did Meta buy Instagram?

• $1 billion in 2012

• $1 billion in 2010

• $10 billion in 2016

• $10 billion in 2012

What happened to Instagram after it was acquired by Meta?

• It remained a simple photo-sharing app with a chronological feed

• It became a chat-focused platform like Messenger

• It evolved into a commercial, entertainment-driven ecosystem with algorithmically displayed content.

• It was merged into Facebook.

Which age group is the most active on Instagram?

• 12-17

• 18-24

• 25-44

• 45-60

Which was not the strategy that Rachel used to build her fitness brand and connect with followers?

• She mainly focused on posting workout videos and avoided hashtags to keep her posts clean and minimal.

• She used a Komi link in her bio to organize access to her shop and other platforms.

• She effectively used Instagram Stories and Live sessions to conduct real-time home workouts, building a sense of community among her followers.

• She shared both professional and personal content to bring a sense of comfort and familiarity.

What are the current requirements to join the YouTube Partner Program?

• 500 subscribers and 2,000 watch hours

• 1,000 subscribers and 4,000 watch hours OR 10M Shorts views

• 5,000 subscribers and 10,000 watch hours

• 10,000 subscribers and no watch hour requirement

When was the YouTube Partner Program (YPP) launched?

• 2005

• 2006

• 2007

• 2010

What is the current revenue split for traditional (long-form) YouTube videos between creators and YouTube?

• 50% creator, 50% YouTube

• 55% creator, 45% YouTube

• 45% creator, 55% YouTube

• 60% creator, 40% YouTube

According to our presentation, approximately how much can an average Youtuber with around 1000 subscribers earn per month?

• ~$30 to $300

• ~ $50 to $250

• ~ $50 to $100

• ~ $30 to $500

What term is used to describe short video clips averaging between three and six minutes on Youtube?

• Clips

• Shorts

• Snippets

• Episodes