The language of advertising and marketing

Being unlike anything else

• unique

• claim

• emotions

slogan

• Supporting something publicly

• A short and memorable phrase used in advertisements

• To state something without providing evidence

To state something without providing evidence

• brand

• image

• claim

rhyme

• A general idea that a product presents to the public

• With the same sounds

• Supporting something publicly

brand

• To state something without providing evidence

• With the same sounds

• A product known by a particular name

Supporting something publicly

• rhyme

• endorsement

• image

A general idea that a product presents to the public

• image

• emotions

• brand

Strong feelings

• brand

• emotions

• slogan

Answer explanation

The correct answer is 'emotions' because strong feelings directly relate to emotional states. 'Brand' and 'slogan' do not convey the same meaning as they pertain to marketing rather than personal feelings.