User Personas Quiz

What is a user persona?

• A real customer interviewed for feedback

• A fictional character based on real data representing a user segment

• A list of all app features

• A business stakeholder

Which of the following is NOT typically included in a user persona?

• User goals

• Demographics

• Technical architecture

• Pain points

Why are user personas used in design?

• To visualize marketing goals

• To guide user interface and experience decisions

• To replace user testing

• To define database schema

Which is the most important characteristic of an effective persona?

• It is based on assumptions only

• It represents the design team

• It is data-driven and research-based

• It includes multiple job descriptions

A user persona helps most in which design phase?

• Coding

• Brainstorming

• User research

• Ideation and empathy

What is typically NOT a good source of data for building a user persona?

• Interviews

• Surveys

• Developer opinions

• User analytics

How many personas should a project ideally have?

• As many as possible

• Only one

• 1–3 core personas, possibly with secondary ones

• One per stakeholder

In a user persona, what does the "pain points" section describe?

• Software bugs

• Challenges and frustrations the user faces

• The company’s business issues

• Design flaws

What is a common mistake when creating personas?

• Using qualitative and quantitative data

• Focusing on user goals

• Including stock photos

• Making them too generic or based on stereotypes

What should a user persona not be confused with?

• A mood board

• A real user

• A stakeholder profile

• All of the above