Week 1-2

What does the term Internet of Things (IoT) refer to?

• A social media network for people to connect globally

• A world where interconnected Internet-enabled devices collect and share data without human intervention

• A type of cloud storage system used for businesses

• A software application that manages Internet traffic

According to researchers, how many IoT devices were predicted to be communicating by 2020?

• Around 5 million

• Less than 100,000

• Over 50 billion

• About 15 billion

Which type of the data includes sensor data, point-of-sale data, and web log data.

What percentage of the data that surrounds us is unstructured?

• About 80 percent

• About 20 percent

• About 50 percent

• About 5 percent

Which strategies correctly match Porter’s Three Generic Strategies with real-world examples?

• Broad Differentiation → Payless Shoes

• Broad Cost Leadership → Walmart

• Broad Differentiation → Apple

• Focused Strategy → Rolex

• Focused Strategy → Neiman Marcus

An __________ ____ occurs when one business unit is unable to freely communicate with other business units.

The process of managing all aspects of a customer’s relationship with an organization is called __________.

Which are considered support value activities in Value Chain Analysis?

• Firm Infrastructure

• Inbound Logistics

• Technology Development

• Outbound Logistics

• Human Resource Management

A document containing data organized in a table, matrix, or graphical format is known as a __________

Which methods can companies use to reduce buyer power and maintain competitive advantage?

• Reducing supply chain efficiency

• Increasing switching costs

• Offering loyalty programs

• Allowing substitutes to be widely available

• Low entry barriers