Evolution of the Beauty Industry

The video explores the evolution of the modern beauty industry, starting from the 19th century when products transitioned from local crafts to global brands. Hollywood played a significant role in spreading beauty ideals worldwide, especially through cinema. The 1970s marked a period of criticism regarding the industry's health impacts, leading to changes in its practices. Historically, beauty standards varied across cultures, but over time, a more uniform global standard emerged, influenced by media and industry gatekeepers.

What marked the significant shift in the late 19th century for modern industry?

• The invention of electricity

• The rise of the internet

• The discovery of new continents

• The transition from local craftsmanship to global brands

How did Hollywood contribute to global beauty standards?

• By creating new beauty products

• By spreading beauty ideals through cinema

• By inventing new hairstyles

• By promoting local beauty traditions

Which industry was pivotal in spreading beauty ideals globally in the 20th century?

• The fashion industry

• The film industry

• The music industry

• The automotive industry

What was a major concern about the beauty industry in the 1970s?

• Its effect on people's health

• Its high prices

• Its impact on the environment

• Its lack of innovation

What was a significant outcome of the criticism faced by the beauty industry in the 1970s?

• A complete halt in industry growth

• A decline in beauty product sales

• An increase in beauty product prices

• A reshaping and redefining of the industry

In early 19th century Japan, what was considered a beauty ideal?

• Tall stature and athletic build

• Narrow eyes and black teeth

• Wide eyes and tanned skin

• Blonde hair and blue eyes

How did early 19th century societies define beauty?

• In a uniform manner across the globe

• In diverse ways unique to each culture

• Through international beauty contests

• Based on Hollywood standards

What was a characteristic of beauty standards before the 19th century?

• They varied significantly between societies

• They were dictated by the fashion industry

• They were uniform across different cultures

• They were influenced by global trends

What process led to a more uniform perception of beauty worldwide?

• Cultural exchange programs

• Homogenization of beauty ideals

• Increased travel opportunities

• Development of new beauty products

What role did television play in the perception of beauty?

• It reinforced a homogenized beauty ideal

• It promoted local beauty traditions

• It introduced new beauty products

• It discouraged the use of cosmetics